THE RELATIONSHIP BETWEEN SALES & MARKETING IN THE CURRENT CLIMATE
In a time where businesses are unsure about their future, ensuring a positive customer journey is more imperative than ever before.
Companies are pouring more resources than ever before into building a strong customer experience, and many expect to soon compete on experience more than price or quality.
The truth is there are a lot of ways to care for and interact with customers, and although the sales game has changed somewhat in recent years the buying part of the equation, the global economic landscape has meant many organisations have had to reevaluate their go-to-market strategy.
This Virtual Roundtable will debate the role of both sales and marketing leaders in the effort to create, develop, and maintain customer loyalty in these challenging times, and will also discuss the evolving relationship between the two.
Our SMART X Virtual Roundtable Guests
About Smart X
Smart X is an immersive business experience for high-level executives from the industries of marketing and sales and revenue technologies.
It's a full day of thought-leadership workshops, strategic meetings and networking sessions. Attendees build business relationships, gain knowledge and solve their latest business challenges.
What is a Virtual Roundtable?
A Virtual Roundtable is a thought-leading discussion between senior corporate leaders using video conferencing technology. Offering a digital alternative to physical business events and roundtable dinners, Virtual Roundtables help professionals to identify actionable solutions to their key challenges without the need to leave their home or office.