With the disruption of 2020 pushing digital experiences to centre stage, innovative brands are leveraging mobile messaging and Conversational AI to build efficient, hyper-personalised, and lasting connections with their customers at every step of the journey.
As consumers become increasingly mobile in our new reality, the need to interact with brands quickly and conveniently via digital channels such as Apple Business Chat, WhatsApp, Facebook Messenger, SMS and more, has never been greater. Brands are evolving their messaging and automation capabilities at speed to adapt to the radical shift in consumer behaviours and expectations. With that, customer contact has approached a renaissance; conversational advertising is proving effective, contactless commerce – like curbside pickup, virtual store assistants, and one-click purchases – is here to stay, and some brands are looking to make virtual care a full-time practice.
The time is now to reimagine your customer contact strategy from the very first touchpoint. The winning brands have discovered that the benefits of messaging and automation extend far beyond the pandemic – what began as a toolset for crisis management has quickly evolved into a company-wide Conversational strategy designed to future-proof their business.
Join LivePerson and your peers to hear how brands are leveraging AI-powered messaging to drive sales, marketing and service in our new reality. We’ll explore how the world’s leading brands are scaling their messaging, AI, and automation capabilities to deliver seamless, effortless, and personalised customer experiences, across the entire lifecycle.