How to create Connected Customer Experiences


8th July 2020

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How to create Connected Customer Experiences

Today’s customer builds trust with companies that understand them. They expect integrated, personalized, truly connected products, services, and experiences that meet them where they are, and span every channel.

Eighty-four percent of customers say the experience a company provides is as important as its products or services. Tailored, contextualized engagement across multiple touchpoints is the benchmark, and disruptive business models are further raising the bar. Whether entering into new markets or new geographies,
expanding supply chain and distribution networks, or delivering new digital experiences to meet customer demands, companies are under greater pressure to transform faster.

And key to successful transformation is data. Indeed, 89% of IT leaders say data silos are an obstacle to digital transformation, which research shows that insight-driven businesses are predicted to take $1.8 trillion annually from their less-informed industry partners. The question we should therefore all be asking is “how connected is your enterprise?”

Join us for a 90 minute discussion on how you can better leverage data across your organisation and create connected experiences.


Discussion Questions:

How to keep up with customer expectations

The growing data problem

Integration - the backbone to effective digital transformation

How to create connected customer experiences


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The Benefits of a Virtual Roundtable

90 Minutes of Networking

90 minutes is the perfect amount of time to build relationships, form trust and spark future conversations. It allows you to learn about like-minded professionals and their role within their organisations.

Unlock Business Solutions

Learn how like-minded professionals have reacted to similar business challenges. Obtain advice from a powerful solution-provider on the challenges you currently face.

Stimulate Fresh Ideas

Our network can be a source of new perspectives and ideas to help your role. Also, you could build your reputation by positioning yourself as a thought-leader and offering your thoughts and ideas.

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About Mulesoft

Over a decade ago, founder Ross Mason created a short string of text that pioneered a simple, powerful idea: why crank out custom code over and over when it's faster and more efficient to assemble the right components? Today, over 175,000 developers and leading companies in almost every industry depend on our game-changing platform.t.

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What is a Virtual Roundtable?

A Virtual Roundtable is a thought-leading discussion between senior corporate leaders using video conferencing technology. Offering a digital alternative to physical business events and roundtable dinners, Virtual Roundtables help professionals to identify actionable solutions to their key challenges without the need to leave their home or office.

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